Vive Studios Signs Media Show Contract for Pavilion at Expo 2025 Osaka, Kansai


Vive Studios announced on the 31st that it has signed a contract with Japan’s Pasona Group to produce and install a pavilion media show for Expo 2025 Osaka, Kansai.


Expo 2025 will be held at Yumeshima Island in Osaka from April 13 to October 13, 2025, with participation from approximately 160 countries. The theme of the exposition is “Designing Future Society for Our Lives.”


Pasona Group will present its own pavilion at the expo. A pavilion refers to a specially constructed building or structure designed for exhibitions or performances. Titled “PASONA NATUREVERSE,” the pavilion is based on the concept of “Thank you for Life,” aiming to promote gratitude and respect for life.


The exhibit space is divided into zones themed around “Body, Mind, and Connection.” With Yoshiki Sawa, professor emeritus of Osaka University and a leading expert in regenerative medicine using iPS cells, serving as executive producer, the pavilion will showcase cutting-edge technologies such as iPS myocardial sheets through a variety of exhibits.


Vive Studios will provide high-quality media content for the pavilion, drawing on its extensive experience in producing content for advertisements, games, dramas, and films, as well as its proprietary virtual production solution, VIT. The company plans to leverage its advanced technology to create immersive and sophisticated special media content.


Kim Se-kyu, CEO of Vive Studios, stated, “As an AI-powered virtual production company, we are committed to fully showcasing the capabilities and expertise we have built up over the years in this media show. Signing a meaningful contract with Japan’s major corporation Pasona Group, we will do our utmost to represent Korea on this global stage.”



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