Hyundai Motor Company The all-new KONA Digital Studio : VR · AR

This is a VR-powered digital campaign created for the launch of Hyundai’s The all-new KONA.

Designed to showcase the vehicle’s unique selling points, the experience takes users on

a thrilling drive through three vibrant environments — Trendy, Camping Forest, and Dynamic Beach.

The campaign drew international attention not only online, but also at the World Premiere in Berlin,

where it captivated global media and delighted attendees.

Stil Cut

Credits

Client HYUNDAI MOTOR COMPANY	Co-Production VIVE STUDIOS	Executive Producer Cho Youngjin	Producer Hong Janhee
Director Lee hyunsuk	CGI Supervisor Eo Seokju	Producer Manager Suk Kyungho	Head of Modeling Artist Kim Euiho
Modeling Artist Lee Yelim, Seo Munsu, You Donguk, Lee Eunbyeol, Kim Dain, Choi Jinheock, Kim Euncho	Head of Animation Artist Yang Sunghyok	Animation Artist Lee Jeongsoo, Im Jungwon	Head of Lighting Artist Na Eunho
Lighting Artist Park Eunbi, Heo Kwangho	Head of Composite Ryu Hyoeun	Head of Motion Graphic Artist Cho Chihyun	Motion Graphic Artist Kim Seyeon

VR, AR, XR_ENHyundai Motor Company The all-new KONA Digital Studio